Press Releases
| 4.11.08 | Molecular EVP Darryl Gehly to Lead ad:tech Panel on How Brands Can Build Lifetime Value of Customers |
| 3.19.08 | Molecular Teams with Ernst & Young to Engage Gen Y Recruits with Personalized, Reality-based Web Experience |
| 1.15.08 | Molecular to Sponsor Facebook Developer Garage Boston Conference |
Recent Articles & Interviews
| 4.23.08 | What is the Secret to Project Management? |
| 3.10.08 | Avoid these Facebook Faux Pas |
| 1.30.08 | Facebook Applications: The Do's and Don'ts |
Events
| May 14, 2008 |
AMA Boston Chapter Web 2.0 Keynote, May 14th, Cambridge, MA |
| June 18 - 20, 2008 |
Gilbane San Francisco 2008 to be held at The Westin Hotel, June 18-20th |
| Aug 20, 2008 |
AMA Silicon Valley Chapter Thought Leadership Event, Wednesday, August 20, San Jose, California |
Webinars
| June 22, 2006 |
Journey
into the New World of Web 2.0 and Explore Its
Many Possibilities Molecular's Steve Mulder and Riccardo LaRosa, present a comprehensive overview of the different facets of the Web 2.0 phenomena,including case studies and real-Web examples. From implementing user participation schemes to Rich Internet Applications, learn how to embrace Web 2.0 to improve your online business model. |
| Sept. 21, 2006 |
Get
An Inside Look At The New Book On Persona's by Molecular's Steve Mulder Discover the latest techniques for creating personas, including advice on conducting user interviews, new methods for applying quantitative research such as surveys and log file analysis, approaches for generating persona segmentation, and fun ideas for making your personas real. It's time to take personas to the next level. |
| December 6, 2006 |
The Impact of Culture & Language on ECM In this session, Evan Gerber draws off of practical experience on multiple internationalization projects to clearly illustrate the process and pitfalls inherent in developing for multiple cultures and languages. Attendees will garner practical insights on the challenges, strategies, and lessons learned which are critical to the success of any internationalization project. |
| February 7, 2007 | Beyond
the Web - An ECM Strategy for Your Entire Enterprise Kevin Nichols, Senior Consultant at Molecular presents a comprehensive, high level strategy to designing, implementing and maintaining an ECM Strategy. During this webinar, Kevin shares a step-by-step process for ECM success, delving into how information architecture, business process, and technology fit into a holistic solution. |
| August 14, 2007 | Get Connected to the World of Social Networks and Connect to Customers You may think that this is just a modern day "chat room" with no implications for your business, but that couldn't be further from the truth. In today's world of the volumizing customer voice, you need to understand, engage and connect to customers on their turf - and their turf means places like social networks. This webinar will uncover the myths, facts, and marketing opportunities of the social networking world. |
| December 10, 2007 | The Mobile Web Advantage: Comprehending and Connecting to the Teen Market The marketer venturing into the mobile space to pursue teen mobile mania must be careful. Success in the teen market depends on the marketer understanding the teen talk and doing their walk - much easier said than done. The time is right, the rewards are great, but the risk is real. |
Awards and Accolades
| 2007 | BtoB 2007 Top Agency Molecular recognized as one of BtoB's Top Agencies of 2007. |
| 2006 |
Winner: 2006 Davey Awards Silver Award, Paiva |
| 2006 | Winner: 2006 W3 Awards Silver Award, Professional Services Category, Rentokil Silver Award, Structure and Navigation Category, Rentokil Silver Award, Structure and Navigation Category, Paiva |
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