Molecular Taps Consulting Veteran Vince Santo to Run its New York Office

New Office Already Leveraging Synergies of Isobar's Network

WATERTOWN, Mass. – September 13, 2006 – Molecular, Inc., a leading internet consulting firm, today announced that Vince Santo, a 20-year consulting veteran, will lead its New York office as vice president and managing director. The New York office, opened in the summer of 2006, is already working with sister companies in the Isobar network to develop next-generation integrated digital marketing programs for clients.

“We are seeing an exciting surge in the New York market as companies are once again investing in strategic Internet services and technologies,” said Ralph Folz, chief executive officer of Molecular. “With Vince at the helm, we are seeking to grow aggressively in the New York market, but, as always, we will continue to be prudent about the investments we make and the caliber of service we offer clients.”

“As the New York market enters this new phase of investment, seasoned marketing and technology executives are looking for a partner that combines a strong record of delivering Internet solutions with measurable business impact, creative vision and technology innovation,” said Vince Santo, vice president and managing director of Molecular’s New York office. “Molecular’s platform, which combines world-class strategy, technology, creative and user experience design capabilities wrapped around a solid business case, is already proven, and our clients will benefit from more than 12 years of successful solutions delivery.”

Vince Santo brings more than twenty years of consulting experience to Molecular. Before joining Molecular, Santo was most recently with Pfizer’s US Pharmaceutical group, where he led the Enabling Solutions group charged with technology strategy, innovation, governance and global outsourcing. Prior to Pfizer, Santo held senior leadership positions within the strategy, creative and technology consulting industry. His experience includes Rare Medium, a global internet consulting firm he helped build into financially successful concern, and Cambridge Technology Partners, where he was a global business director. A long time New York native, he currently resides in Manhattan.

Molecular’s New York office is a full-service Internet consulting agency offering business process and digital strategy; Internet technology planning and implementation, including content management and analytics; user experience design, and multi-channel integration. The New York office is an integral part of Isobar’s network of digital agencies, recently named by AdWeek as one of the top five interactive agencies in the United States. When Isobar acquired Molecular in 2005, Forrester Research noted that “The Isobar network in turn gets deep site design skills that will help win assignments as brand Web sites become more central to integrated marketing campaigns.”

About Molecular, Inc.
Molecular, an internet consulting firm, designs and builds digital solutions to help companies increase revenues and decrease operating costs. Since 1994, Molecular has directed successful Web initiatives for the nation's top companies, including Finish Line, Inc., Fidelity Investments, MFS Investment Management, Hewlett-Packard and Talbots. Headquartered in Boston, Molecular also has offices in New York and San Francisco. For more information, please visit www.molecular.com.